About
Built for businesses that need more done
without more people.
Ben Littler
Ben has been a technology professional for over 25 years, building software and systems for companies ranging from small startups to Fortune 500 companies. His primary background is as a product manager — deeply involved with programming, design, and application architecture, as well as all aspects of founding and scaling businesses.
His experience spans many industries: travel, restaurants, third-party delivery, education, custom manufacturing, and consulting. Over the past few years, he started seeing how much time small businesses were leaving on the table by doing manually what AI could handle easily — and Spruce Logic was born from that observation.
Beyond work
When he's not building automation systems, you'll find him in his workshop building arcade machines — a hobby that started as a way to combine electronics, woodworking, and software into something you can actually touch and play. That project lives at sprucearcades.com.
Ben grew up on the Main Line, spent some time after college exploring the rest of the US, and eventually landed in Austin, TX during the early-2000s tech boom. In 2022, he moved his family to Harleysville, PA — and has no plans to leave. Everyone else in the family agrees.
Ready to automate what's slowing you down?
A 30-minute conversation. No pitch deck, no hard sell.
Get in touch